We place huge emphasis on manufacturing socks that will stand the test of time. We believe in small batch manufacturing, where quality, rather than quantity, is the driver. Every sock we make has been built to perform when needed, and to perform again and again.
From Idea To Reality
We're a small set up, made up of surfers and engineers, who live and breath product design and testing. What we do, we believe we do well, the hardened sock is the beginning of our vision for the next generation of surfing equipment, built and tested to provide true protection, made with respect and care for the environment. We needed a manufacturer that could stand up to these ideals, we needed to find the perfect dance partner.
Despite it’s appearances, the hardened sock is a deceptively trickey product to make; joining multiple layers of thick Yulex rubber & ultra-stretch fabric requires a skilled and talented hand. With every stitch line critical to ensure the longevity & durability of the sock.
We set out to make our socks in the UK, although that’s not something we can now claim. Months talking to potential manufactures, countless unanswered emails, and over 20 rejections saw an end to our initial hopes. A combination of intricate stitching, using durable but stretchy materials, and high expectations on quality mean only a handful of UK manufacturers were suitable.
With our Yulex natural rubber and recycled polyester + spandex blend already coming from overseas, the next logical step was to look there. Upon numerous samples, rigorous product testing, and independent quality inspections, we consolidated all our manufacturing under one roof, from fabric cutting, through stitching and screen printing. This enabled us to build a much closer and meaningful relationship with a single supplier, who proved time and time again their dedication to quality matched our own. The result, a hardened sock that matched our design on paper, made by a supplier we trusted to deliver on quality for every sock produced.
We use premium recycled & natural materials in our socks, so it’s only logical to make maximum use of them. Every element in our sock has been designed with a focus on efficient material utilisation, with the sock panels, rails and nose cones all sized to extract maximum usable material from raw stock, whilst still delivering best in class protection for your board.
All Article Inspection
A critical aspect we constantly came back to when designing the hardened sock was longevity. We wanted to make a sock that could stand the test of time, to break throwaway culture, and to be a faithful companion to any surfboard for years to come. But there’s only so many drawings, tests and design iterations that can be done, and when the time came, it all boiled down to one thing… the standard of manufacturing.
With this in mind, we choose to pursue an all article inspection method, meaning every single sock that’s made undergoes detailed inspection. With stitch integrity, material condition, print quality all checked & evaluated before being shipped out. In keeping with our ethos of reducing wastage, any socks that don’t pass inspection first time (there aren't many), are not simply discarded, but instead placed back into rework, with any imperfections corrected to bring the sock back inline with our quality standard.
Our commitment to nature doesn't end with manufacturing hardened socks, but extends all the way to your front door. We minimise all packing involved in shipping, every sock is shipped in a 100% recyclable single walled cardboard mailer. No plastic bubble wrap, no oversized boxes, no endless paper inserts, our packaging is minimal yet functional, designed to deliver our socks to your front door, looking the same as when they left our factory.